Making word of mouth deliberate

Greymill AcademyGetting more enquiries2 min read

The short answer

It already works. It is just accidental.

The takeaway. Referrals plateau because nobody asks. Asking once, plainly, at the right moment, roughly doubles them.

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AvoidHoping happy customers mention you to someone.
Do this insteadSaying, on the day you finish, that most of your work comes from recommendations and you would appreciate one.

People are willing. They just do not think of it unprompted.

Example conversation with Writing
You
Write me something to send the day after a job asking for a review.
Writing
Hi Sarah,

Hope the new bathroom is settling in well.

Most of my work comes from people recommending me, so if you have two minutes to leave a review it genuinely makes a difference. Link below.

And if anyone you know needs the same doing, I would be glad to help them.

Thanks again,
Dave

[review link]

Send it the day after, not a week later. The gap is when goodwill fades.

Short, honest, and it names why you are asking.

Play this demo in the Academy

Paste this to LUKE

Write me a short, natural message I can send to a customer the day after I finish a job, asking for a review or a referral without sounding desperate.

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